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Sales and Marketing

Tips for Building Sales Relationships

By: Megan Botha | July 5th, 2018 | 0 Comments
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transportation and logistics
Technology has changed the way that we interact with our clients in the transportation and logistics industry. While this new landscape presents a lot of opportunities that weren’t possible before, it is also accompanied by its own set of challenges. The key to being a good salesman? Building lasting relationships with...
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Sales and Marketing

Hacks for Nurturing Your Transportation and Logistics Leads

By: Megan Botha | July 4th, 2018 | 0 Comments
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Transportation and Logistics leads
Once you have mastered your digital marketing strategy and have begun generating leads, it is important to nurture those leads so that they become customers. We understand that it can be tough trying to figure out which approach works, so to make it easier we’ve put together a few of...
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Sales and Marketing ● Social Media

7 Ways to Use Videos to Market your Logistics Business

By: Megan Botha | June 26th, 2018 | 0 Comments
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It has long been a trend forecast that video is the future of marketing, but implementing it in your marketing strategy remains a challenge, especially for transportation companies. So, how exactly can you use videos to promote your logistics company? There are multiple ways of using and promoting videos, so it...
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Social Media

Social Media Mistakes to Avoid Making

By: Megan Botha | June 18th, 2018 | 0 Comments
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Social media marketing seems to be evolving at a bewildering pace; there are new user preferences to consider, updated algorithms, not to mention the frequent updates and the latest features that have just been added. So, it’s completely understandable that while you’re already trying your best to keep up to...
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Blogging ● Sales and Marketing

How SEO-Rich Blog Posts Boosts Sales

By: Megan Botha | June 4th, 2018 | 0 Comments
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SEO
In recent months Google has updated its algorithm to focus more on your website’s content than your SEO specialist’s work on the back-end. Simply stated, we see a shift from the technical side of SEO to the creation of blog posts and content that emphasize your role in the transportation...
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Sales and Marketing

How to bounce back from Sales rejection

By: Dallas Racklin | May 25th, 2018 | 0 Comments
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Rejection is hard to face! It’s perhaps the biggest reason most people don’t make the cut when it comes to sales. I’m lucky enough to be surrounded by a team of super encouraging people who constantly pick each other up and motivate each other to be better than they were...
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