12 Mar Reasons to attend TIA 2018 Conference
TIA 2018 Conference is taking place April 8-11th and with less than a month to go, we thought we’d focus our blog on helping you prepare for the conference, how to make the most of the networking opportunity and how to turn conference leads into sales.
If you’re still undecided about whether you should attend this year’s biggest logistics and transportation conference, here are some reasons we think you should book your tickets right away:
No matter how long you’ve been working in logistics and transportation, I am sure that we can all agree that the industry is constantly evolving, and it doesn’t hurt to learn more about the latest innovations and how we can improve our approach. The TIA 2018 Conference gives you the opportunity to meet with like-minded people where you can bounce ideas, learn from others, discuss transportation challenges, and how to adopt the latest innovations and technology.
Networking with Peers
Industry-based conferences, like TIA 2018 Conference, provides a great opportunity to network. While competitors tend to avoid one another in business, conferences allow us to leave everything at the door and gives us a chance to meet new people within the industry. This can become a valuable resource for referrals and best-practices. Remember that by avoiding peers, you can end up limiting your own success, so focus on collaborating and working together to uncover new business approaches that will grow the logistics industry.
Be seen as an Expert
Being active in the logistics industry means that you develop a reputation for being an expert among your peers and clients. Often, those who are engaged in industry-based conferences like TIA 2018 Conference, are asked to speak or write for industry publications. Being seen as an expert in your field is full of advantages like customers feeling more at ease and trusting your company handling their business, while peers will to look to you for assistance.
TIA 2018 Conference provides the chance to talk to people who just “get it.” They not only understand the industry but are also facing the same challenges as you. Taking the time to get together provides a unique opportunity to brainstorm new innovations and approaches, and often means that you leave the conference with renewed inspiration to tackle your own business by incorporating new technologies and systems that were proposed at the conference.
Will you be attending TIA 2018 Conference? We’d love to meet up to chat about how digital marketing is molding the future of transportation and logistics. Get in touch and let’s grab a coffee or find us at booth 107.