What’s Your CrossFit Open?

This month marks my three year anniversary with CrossFit.  Yes, this is a business blog and you might expect me to write about trucking or digital marketing, but I promise to tie this together, so stick with me! Plus the first rule of CrossFit is you HAVE to talk about CrossFit! ?

Right now CrossFit devotees are almost halfway through the 2018 CrossFit Open. The CrossFit Open is the five-week/five-workout qualifying stage for competitors. Every Open participant completes the same weekly workout released on Thursdays, but only the top competitors in each region qualify for the spring Regionals which feeds participants into the summer’s CrossFit Games.

99% of participants have no chance at making Regionals, let alone the Games–CrossFit’s yearly Olympics–and still we punish ourselves for the chance to battle our friends and find out how we stack up against the best in the world by checking CrossFit’s leaderboard, an innovative online ranking of game participants. There isn’t another sport where you can pull up a webpage and instantly gauge where you are in relation to the top athletes!

Every Thursday night we anxiously wait to see what torture (the workout) Dave Castro, Games Director, has cooked up. While we wait, we text friends with our guesses and then strategize once the workout is announced. It all sounds a little silly…and maybe it is, but the Open makes the community so strong.

There’s something special about the CrossFit Open.  I belong to one of the least competitive CrossFit gyms out there, but somehow the Open manages to pump us up. I’ve heard of people so nervous, they get sick before the workouts! Keep in mind that 99% of participants have no chance at making it to Regionals, much less the games, so what causes this bizarre behavior?

I believe we get worked up because the Open brings out our best. The energy it creates is hard to describe, but it allows us to set personal records (PRs) for weights and movements that we’d not otherwise reach. It brings out the confidence and strength buried deep within each of us.  Personally, I might claim to hate the open, but secretly I enjoy it because it forces me to give my best. The added peer pressure doesn’t hurt either!

Does your business have a “CrossFit Open?”

Think about that for a minute!

  • What forces you to break out of your comfort zone, to set a new PR?
  • What’s one thing that could change the trajectory of your business?
  • What are you doing that’s hard?



I started CrossFit to stay in shape and relieve stress, but somewhere along the way I began to change, to realize what I’m made of and how much pain and discomfort I could withstand to excel.

What are you made of?

How do you know?